Two years ago Jason went to San Francisco for a work trip covering beer, coffee, wine and cocktails. The LAB has designed the branding for Barista Nation for the last few years, and our team has attended several of the events. Jason went to the January, 2013 event hosted in the historic Women's Building in San Fran's Mission District. The event was a showcase of the Bay Area's strong coffee quality and culture with an assortment of big name guests flying in for the seminar including Katie Carguilo, former U.S. Barista Champion.
San Francisco's bars compete with its world-renowned restaurant scene, and there's never enough time to visit all the ones on a beverage lover's list. Jason was able to focus on California Chardonnays at several of the stops, and cocktails at Rickhouse and Tradition. Sometimes it's not all glitz and reclaimed wood, but instead a perfect marriage of customer service, clientele, offerings and comfort. That's just what City Beer has been for Jason since his first stop there on this trip. Besides the conversations over hops and local baseball, a porter from The Bruery made that initial visit one to remember.